WPBay Affiliate Program

Put an affiliate network behind your WordPress products

Sell on WPBay and your products become part of a marketplace-wide affiliate program. Affiliates can promote WPBay products, track their referrals and earn commissions when the customers they introduce make qualifying purchases.

  • 25% affiliate commission
  • 30-day referral cookie
  • Recurring commissions
  • Two-tier affiliate system
  • Tracked referral links
  • Affiliate reporting dashboard
  • Promotional assets
  • Monthly affiliate payouts
WPBay Affiliate Area
● Active
Clicks
1,284
Referrals
36
Earnings
$742
WordPress Plugin Pro Qualifying referral
+25%
Theme Subscription Recurring renewal
+25%
No separate affiliate platform needed WPBay manages affiliate tracking, reporting, attribution and affiliate payouts.
Built-in affiliate infrastructure Referral Links 30-Day Tracking Recurring Commissions Reporting Payouts
Affiliate marketing without another system

You sell the product. WPBay runs the affiliate program.

Running your own affiliate platform normally means maintaining tracking links, cookies, referral records, affiliate dashboards, commission balances, payout schedules and fraud rules.

WPBay already has that infrastructure at marketplace level.

Once your product is sold on WPBay, approved affiliates can refer customers to the marketplace and earn commissions when those referrals generate qualifying sales.

You do not need to build an affiliate dashboard, calculate affiliate balances or manually send monthly affiliate payouts.

01
You publish on WPBay Your plugin, theme, script or other approved product becomes available through the marketplace.
02
An affiliate promotes WPBay The affiliate shares a tracked link to a product or relevant WPBay page.
03
A customer clicks The referral can remain attributed for up to 30 days through WPBay’s referral cookie.
04
The referral buys A qualifying purchase is automatically connected to the affiliate.
05
WPBay handles the commission The affiliate amount is tracked through WPBay and the remaining seller earnings are calculated automatically.
Affiliate platform features

Everything needed to track and reward genuine referrals

WPBay gives affiliates the tools to promote marketplace products while taking the operational work away from individual sellers.

25%

25% first-tier commission

Affiliates earn a 25% commission on qualifying purchases attributed to their referral.

30D

30-day referral cookie

A referred visitor does not necessarily need to purchase immediately. Attribution can remain active for up to 30 days.

↻

Recurring commissions

When an eligible referral purchases a recurring subscription, affiliate commissions can continue on subsequent renewals.

L2

Two-tier affiliate system

Affiliates can also refer new affiliates. WPBay supports a second affiliate tier with an additional 5% commission component.

URL

Tracked referral links

Affiliates receive referral URLs that allow WPBay to attribute qualifying visitors and purchases automatically.

DATA

Affiliate analytics

Affiliates can monitor clicks, referrals, sales and earnings from their WPBay affiliate area.

ADS

Promotional assets

WPBay can provide affiliates with promotional materials such as banners and referral links to help market the marketplace.

PAY

Affiliate payouts

WPBay tracks affiliate balances and handles affiliate payouts instead of leaving individual product sellers to manage them.

$50

$50 payout threshold

Approved and cleared affiliate earnings become eligible for payout once the affiliate reaches the current minimum threshold.

A strong incentive to promote
25%
first-tier affiliate commission

Give affiliates a real reason to send customers

WPBay pays a meaningful commission on qualifying affiliate-generated orders, giving bloggers, content creators, developers and other marketers an incentive to introduce customers to marketplace products.

First-tier affiliate: 25% The affiliate who directly referred the customer receives the standard first-tier affiliate commission.
Second affiliate tier: +5% WPBay also supports second-tier affiliate attribution when an affiliate has referred another affiliate.
Recurring subscription commissions Qualifying referred subscription customers can continue producing affiliate commissions when their subscriptions renew.
No affiliate-generated sale, no affiliate cut Organic orders, seller-generated sales and WPBay marketing sales do not receive an additional affiliate deduction when no affiliate generated the purchase.
Built for subscriptions too

One good referral can keep generating revenue

WPBay does not limit affiliate attribution to the initial subscription payment.

When an affiliate introduces a customer who purchases an eligible recurring product, the affiliate can continue earning commissions on future subscription renewals.

That creates stronger alignment between developers, WPBay and affiliates: everyone benefits from attracting customers who genuinely want to keep using the product.

Today Initial subscription purchase Affiliate commission
Renewal Customer renews subscription Affiliate commission
Renewal Customer renews again Affiliate commission
Future Eligible recurring renewals continue Recurring
Two-tier affiliate network

Affiliates can help grow the affiliate network itself

WPBay includes a second affiliate tier. An affiliate can refer another person to the affiliate program and receive an additional commission when that second affiliate generates qualifying sales.

This gives active promoters another reason to introduce bloggers, reviewers, developers and other marketers to WPBay.

Affiliate A Introduces a new affiliate
→
Affiliate B Promotes WPBay products
→
Customer Makes a qualifying purchase
Affiliate self-service

Affiliates can track their own performance

WPBay gives affiliates their own account area, so sellers do not need to answer questions about referral clicks, commissions or payout balances.

01

Referral URLs

Affiliates can access the links they need to send tracked visitors to WPBay.

02

Click tracking

Affiliate reporting shows traffic generated through tracked referral links.

03

Referral tracking

Qualifying referred purchases are recorded automatically in the affiliate system.

04

Earnings

Affiliates can see the commissions generated by successful referrals from their account.

05

Pending commissions

New commissions remain pending during the applicable holding period before becoming eligible for payout.

06

Payout status

Affiliate earnings and payout eligibility are managed through WPBay rather than separately by every seller.

Pay for results

Affiliate commission applies when the affiliate actually generates the sale

WPBay does not add an affiliate deduction to every marketplace order.

If the sale is organic, generated by you, or generated through WPBay’s own marketing without affiliate attribution, there is no additional affiliate commission.

When an affiliate does generate the sale, the applicable affiliate amount is deducted automatically from that order and credited through WPBay’s affiliate system.

Order source
Additional affiliate cut
Organic marketplace sale
None
Your own marketing
None
WPBay marketing
None
First-tier affiliate sale
25%
Two-tier affiliate sale
30% total
Genuine referrals only

Affiliate promotion should create customers, not manipulate tracking

WPBay’s affiliate and promotion rules are designed around genuine recommendations and transparent marketing.

Affiliates may

  • Promote relevant WPBay products
  • Share tracked referral links
  • Create genuine product content and reviews
  • Promote through websites, blogs and social media
  • Use approved WPBay affiliate promotional assets
  • Clearly disclose affiliate relationships where required

Affiliates must not

  • Use self-referrals
  • Use cookie stuffing or hidden tracking
  • Force clicks or redirects
  • Create fake coupon websites
  • Use fabricated reviews or testimonials
  • Send spam or impersonate WPBay
For affiliates

Start promoting WPBay in four steps

1

Create a WPBay account

Join WPBay and activate the affiliate section of your account.

2

Get your referral link

Use your affiliate tools to create or access tracked WPBay referral links.

3

Promote WPBay products

Share useful products with your audience through genuine, transparent promotion.

4

Track and earn

Follow clicks, referrals and commissions from your affiliate area and receive payouts on eligible cleared earnings.

FAQ

WPBay affiliate program questions

Do sellers need to create an affiliate program for each product?

No. WPBay operates a marketplace-wide affiliate program. Approved affiliates can generate qualifying referrals to products sold through WPBay without each seller having to build a separate affiliate platform.

How much do WPBay affiliates earn?

The standard first-tier affiliate commission is currently 25% of qualifying referred purchases.

How long does affiliate attribution last?

WPBay currently uses a 30-day referral cookie. A visitor who arrives through a valid affiliate link can therefore complete a qualifying purchase later within that attribution window.

Do affiliates earn on subscription renewals?

Yes. WPBay supports recurring affiliate commissions on eligible subscription renewals attributed to the original affiliate referral.

What is the second affiliate tier?

WPBay allows affiliates to refer new affiliates. When a qualifying sale involves the second affiliate tier, the marketplace can credit the standard 25% first-tier commission plus an additional 5% second-tier component.

Does an affiliate commission reduce every seller order?

No. An additional affiliate deduction applies when a qualifying order is generated through affiliate attribution. Organic orders, seller-generated orders and orders generated through WPBay marketing without affiliate attribution do not receive an extra affiliate deduction.

Who pays the affiliate?

WPBay manages affiliate commission tracking and affiliate payouts. Individual sellers do not need to calculate or send affiliate payments manually.

When can affiliates withdraw their earnings?

Affiliate commissions currently have a 30-day holding period for refund, payment and fraud checks. Cleared earnings become eligible for payout after the affiliate reaches the current $50 minimum threshold, with affiliate payouts processed on a monthly schedule.

More people promoting your products

Sell on a marketplace where affiliates already have a reason to send customers

List your WordPress product on WPBay and benefit from a built-in affiliate infrastructure with tracked referrals, 30-day attribution, recurring commissions, reporting and affiliate payouts handled by the marketplace.