Free earnings calculator for WordPress authors

See how much more of every sale you could keep

Compare estimated marketplace earnings from the same product price and sales volume. Adjust every assumption to match your business.

No signup required Instant results Your data stays in your browser
01

Your sales

Enter a realistic month for one product.

$
25 sales
1500
02

Marketplace fees

Use the rates that apply to you.

%
$
This fixed fee is included in the customer-facing list price and varies by category.
Advanced assumptions
%
Applied to the Envato item price according to your tax status.
US sales tax and EU VAT are mutually exclusive.
%
Varies by the US buyer’s state and ZIP code.
03

Your estimated results

Based on 25 sales per month.

Monthly customer-facing list-price revenue $1,475.00
Envato 50% author fee
$575.00 estimated monthly earnings
WPBay 30% fee
$1,032.50 estimated monthly earnings
Potential additional earnings with WPBay +$457.50/month That is approximately +$5,490.00 per year.
Envato buyer fee per sale$13.00
Envato item price per sale$46.00
Envato earnings per sale$23.00
WPBay earnings per sale$41.30
Envato annual estimate$6,900.00
WPBay annual estimate$12,390.00
Difference+79.57%
Example US buyer checkout Using the estimated sales-tax rate entered above
Envato $63.72 WPBay $59.00

WPBay currently does not add US sales tax at checkout. Envato collects it in applicable US jurisdictions based on the buyer’s location.

Open your WPBay store

Free to join. Keep your existing sales channels while building a second one.

Envato estimate: (list price − buyer fee) × (1 − author fee − withholding tax). WPBay estimate: list price × (1 − commission). This calculator provides estimates only. Actual earnings can vary because of taxes, refunds, payment processing, currency conversion, fee classification and account-specific terms. Verify the current terms of each platform before making a business decision.

More than a lower commission

Built for independent WordPress product businesses

WPBay gives authors the infrastructure to sell directly without rebuilding licensing, delivery and subscriptions from scratch.

Progressive commission

Your commission rate decreases as your lifetime marketplace sales grow.

Built-in licensing

License activation, updates, subscriptions and purchase management are included.

No US sales tax added by WPBay

WPBay currently does not add US sales tax at checkout, while Envato collects it from buyers in applicable US jurisdictions.

WPBay commission tiers

Growth should improve your margins

The rate automatically falls as your lifetime sales on WPBay increase.

Starting rate30%
After $500 in sales25%
After $2,000 in sales20%
After $10,000 in sales15%
After $50,000 in sales12%
Frequently asked questions

Before you compare

These answers explain what the calculator includes and how WPBay can fit beside your current channels.

Have another question? Contact WPBay →
Does this calculator show exact payouts?

No. It follows Envato’s published structure by subtracting the buyer fee from the list price first, then deducting the author fee and withholding tax from the resulting item price. Refunds, currency conversion and account-specific terms can still change the final payout.

What is the difference between Envato’s buyer fee and author fee?

The buyer fee is the fixed portion of the customer-facing list price retained by Envato. The remaining amount is the item price. Envato then deducts its 50% author fee from that item price, together with any applicable withholding tax.

Do I need to leave Envato to sell on WPBay?

No. WPBay can be used as an additional sales channel, subject to any agreements that apply to your existing listings.

What is included for WPBay sellers?

WPBay provides marketplace listings, licensing, updates, subscriptions, seller tools, customer management and product delivery infrastructure.

How do WPBay commission tiers work?

The standard rate starts at 30% and progressively decreases to 25%, 20%, 15% and 12% as lifetime WPBay sales reach the published thresholds.

How do US sales tax and EU VAT affect the comparison?

US sales tax and EU VAT are alternative checkout scenarios, not cumulative taxes. Envato adds applicable US sales tax, while WPBay currently does not. For an EU consumer, VAT is added to both checkout prices at the customer’s country rate. These buyer-paid taxes are presented separately from estimated author earnings.

Build your second revenue channel

Your product is ready. Give it another place to grow.