See how much more of every sale you could keep
Compare estimated marketplace earnings from the same product price and sales volume. Adjust every assumption to match your business.
Your estimated results
Based on 25 sales per month.
WPBay currently does not add US sales tax at checkout. Envato collects it in applicable US jurisdictions based on the buyer’s location.
Free to join. Keep your existing sales channels while building a second one.
Envato estimate: (list price − buyer fee) × (1 − author fee − withholding tax). WPBay estimate: list price × (1 − commission). This calculator provides estimates only. Actual earnings can vary because of taxes, refunds, payment processing, currency conversion, fee classification and account-specific terms. Verify the current terms of each platform before making a business decision.
Built for independent WordPress product businesses
WPBay gives authors the infrastructure to sell directly without rebuilding licensing, delivery and subscriptions from scratch.
Progressive commission
Your commission rate decreases as your lifetime marketplace sales grow.
Built-in licensing
License activation, updates, subscriptions and purchase management are included.
No US sales tax added by WPBay
WPBay currently does not add US sales tax at checkout, while Envato collects it from buyers in applicable US jurisdictions.
Growth should improve your margins
The rate automatically falls as your lifetime sales on WPBay increase.
Before you compare
These answers explain what the calculator includes and how WPBay can fit beside your current channels.
Have another question? Contact WPBay →Does this calculator show exact payouts?
No. It follows Envato’s published structure by subtracting the buyer fee from the list price first, then deducting the author fee and withholding tax from the resulting item price. Refunds, currency conversion and account-specific terms can still change the final payout.
What is the difference between Envato’s buyer fee and author fee?
The buyer fee is the fixed portion of the customer-facing list price retained by Envato. The remaining amount is the item price. Envato then deducts its 50% author fee from that item price, together with any applicable withholding tax.
Do I need to leave Envato to sell on WPBay?
No. WPBay can be used as an additional sales channel, subject to any agreements that apply to your existing listings.
What is included for WPBay sellers?
WPBay provides marketplace listings, licensing, updates, subscriptions, seller tools, customer management and product delivery infrastructure.
How do WPBay commission tiers work?
The standard rate starts at 30% and progressively decreases to 25%, 20%, 15% and 12% as lifetime WPBay sales reach the published thresholds.
How do US sales tax and EU VAT affect the comparison?
US sales tax and EU VAT are alternative checkout scenarios, not cumulative taxes. Envato adds applicable US sales tax, while WPBay currently does not. For an EU consumer, VAT is added to both checkout prices at the customer’s country rate. These buyer-paid taxes are presented separately from estimated author earnings.
