Last updated: May 6, 2025

WPBay allows developers to sell their WordPress plugins and themes with flexible licensing and pricing models tailored to different use cases. Each product is licensed by its seller, and the details are made clear on the product page.

There are three main license types offered across the marketplace. The Single Site License grants the buyer the right to use the product on one domain or website. This is typically intended for individual use or a single client project. Once the license is activated, it can be transferred or reused, by revoking the license from the customer’s WPBay dashboard. Support and updates are available as defined by the seller.

Some sellers offer Multi-Site Licenses, where the product can be used on two, three, five, ten, or another specific number of websites. These licenses are suitable for developers and agencies working across multiple projects. You can use the product internally or as part of a completed project for a client, and once delivered, the license is considered transferred to that client. The number of sites and the terms of support and updates are defined by the seller and clearly displayed on the product page.

For developers, freelancers, and agencies needing broader rights, the Developer License provides full access for use on unlimited websites. This license is the most flexible option and is ideal for client work, internal tools, and large-scale deployment. The product can be modified and used across as many projects as needed, but redistribution or resale of the product itself remains strictly prohibited. Updates and support are provided by the seller according to their terms.

Sellers on WPBay may choose between different payment models. Products can be sold with a one-time payment, which grants lifetime access to the version purchased. In some cases, support and updates may be limited to a fixed period. Alternatively, some products are sold under annual or monthly subscriptions, which provide continued access to updates and support as long as the subscription is active.

You are allowed to use the product on the number of websites your license permits. You can customize the code and adapt it to suit your projects. If you’ve purchased a license that allows multiple or unlimited use, you may also deliver the product as part of a finished project to a client. However, you may not resell the product itself, distribute it in any form (even with modifications), or share license keys or code with third parties. You also may not include the product in downloadable themes, public-facing SaaS platforms, or template libraries.

Some WPBay items may include third-party libraries or components that are licensed separately under open source licenses such as GPL or MIT. When this is the case, those licenses apply to the relevant components, and the seller is responsible for disclosing them in the documentation. You are responsible for ensuring that your use complies with any such third-party terms.

All products must be used lawfully. Use of WPBay items in deceptive, defamatory, misleading, or illegal projects is not permitted. If a product includes media or identifiable likenesses of individuals, it must not be used in a way that implies false endorsement or misrepresentation.

Licenses are granted directly by the seller of the product. WPBay acts as a marketplace and intermediary but is not a party to the license agreement. All ownership remains with the product creator. If you have any questions regarding licensing or how a product can be used, contact the seller directly through the support link provided on the product page.